Research
Automotive Research Group (ARG) is one of the leading provider of automotive market research and insights in Pakistan, with a professional network of global partners.
Pakistan's Complex Automotive Market
ARG addresses Pakistan's complex market research needs of our vendors and clients including major global automotive and tyre manufacturers, component suppliers, custom vehicle manufacturers, parts distributors, and traffic control systems manufacturers. Whether our partner-vendors are developing new products, defining new market segments, or consolidating their position in the marketplace, our complete portfolio of expertise in automotive research contributes added value.
Specialists in Automotive Market Analysis
We live and breath automotive, and our professionals know and understand the markets, strategic business challenges and tactical decision implications of the industry in Pakstan. Our automotive sector research services caters to all our clients' market information needs throughout the product life cycle, including:
Concept Testing
Car Clinics
Market Positioning
Market Segmentation
Car Buyer Surveys
Product Quality Monitoring
Sales Promotion Tracking
Brand and Advertising Tracking
Corporate Image Studies
Dealer Incentives
Customer Satisfaction Studies
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